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Title
Text copied to clipboard!E-commerce Marketing Manager
Description
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We are looking for an E-commerce Marketing Manager who will be responsible for developing and implementing marketing strategies for our online store. In this role, you will lead diverse marketing campaigns, analyze market data, and optimize customer experience across digital channels. Success in this position requires a strong understanding of digital marketing, especially in social media, search engine optimization (SEO), and email marketing. You will work closely with sales, product, and customer service teams to ensure marketing efforts are effective and customer-focused. We expect creativity, analytical skills, and the ability to manage projects independently. We offer a dynamic work environment where you can directly influence the company's growth and success in the e-commerce sector.
Responsibilities
Text copied to clipboard!- Plan and execute e-commerce marketing campaigns
- Analyze campaign results and suggest improvements
- Maintain and develop company social media channels
- Coordinate with advertising agencies and partners
- Optimize website visibility through SEO
- Prepare and monitor marketing budget
- Develop email marketing and customer communication
- Monitor industry trends and competitor activities
- Report marketing results to management
- Train and guide the marketing team as needed
Requirements
Text copied to clipboard!- At least 3 years of experience in e-commerce marketing
- Good understanding of digital marketing channels and tools
- Experience with SEO and SEM activities
- Strong analytics and reporting skills
- Excellent communication and collaboration skills
- Ability to work independently and in a team
- Creative and results-driven attitude
- Experience managing marketing budgets
- Proficiency in Finnish and English
- Experience with email marketing tools
Potential interview questions
Text copied to clipboard!- What experience do you have in e-commerce marketing?
- How have you optimized search engine visibility before?
- Describe a successful marketing campaign you have executed.
- How do you track and analyze marketing activities?
- How do you collaborate with teams and stakeholders?
- How do you stay updated on digital marketing trends?
